A founder-led professional haircare business needed structure, buyer engagement and momentum to complete a successful exit.
A Hampshire-based manufacturer of professional haircare products had explored sale options before approaching Branta.
The business had a strong brand, international distribution and growing export sales, but earlier attempts to sell had not resulted in a completed deal.
By 2024, growth had returned and the founder was ready to transition toward retirement.
International professional haircare brand sold to a strategic buyer in the same sector.
A strong business and a willing buyer are only part of the story. Without structure, momentum and control, sale processes can drift or fail.
The company already had strong fundamentals. Branta’s role was to convert that strength into a transaction capable of completing.
That meant creating structure, managing buyer engagement and supporting the shareholder through the stages where sale processes commonly stall.
“Having tried to sell the business before, I knew how easy it was for things to stall. Chris and the team at Branta brought the right structure, energy and market insight to finally get it over the line.”
Chairman
Selling a business is not just about finding a buyer.
It is about finding the right buyer, controlling the process, keeping momentum and structuring a deal that can actually complete.
Branta supports SME shareholders where a sale needs more than interest — it needs structure, negotiation and follow-through.
A short conversation can help you understand buyer appetite, likely process and what needs to be done before going to market.
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